Saad Ullah
⬤ Meta Platforms (META) is rolling out a major change to how it evaluates employees—starting in 2026, "AI-driven impact" will become an official category in performance reviews. The company told staff that using AI tools and showing measurable results tied to AI will be expected across the board. It's a clear sign of how central artificial intelligence has become to Meta's strategy, both in consumer products and internal operations.
⬤ An internal memo from Meta's head of people, Janelle Gale, explained that the company will formally assess how well employees use AI in their daily work. The goal is to align the workforce with Meta's push toward AI-driven development—including generative AI features and infrastructure across Facebook, Instagram, WhatsApp, and enterprise tools. While the memo didn't spell out exact metrics, the message is clear: AI usage is now a core productivity standard.
⬤ This move comes as competition in AI heats up across the tech sector, with major companies pouring resources into large-scale models, automation, and AI-powered workflows. META's stock has reflected growing investor interest in these efforts as the company doubles down on long-term AI capabilities. Adding AI impact to performance reviews represents both a cultural and operational shift—Meta is making it clear that incorporating AI into engineering and business work isn't optional anymore.
⬤ By formalizing AI expectations in performance evaluations, Meta is signaling how deeply artificial intelligence is being woven into corporate culture across Big Tech. This could reshape productivity benchmarks, talent development, and the competitive dynamics in AI-driven markets. As 2026 approaches, the policy underscores a broader trend: AI isn't just a product feature—it's becoming a core part of how companies define success and measure employee contributions.
Saad Ullah
